Virginia Cider Trail meets success in first month
(WSET) — The American Cider Association launched a project called the Virginia Cider Trail in July to encourage exploration of Virginia's hard cideries made from the unique apples of the region.
The Virginia Cider Trail gives prizes to visitors who check in at cidery locations. The first 100 people to check in at 10 locations receive a "Virginia is for Lovers" medal. The person with the most check-ins each quarter will receive a hooded sweatshirt, but the grand prize is a Cidery Airbnb stay
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Each check-in enters participants into the grand prize, which is two nights at Magnolia Cottage in the Chesapeake Bay area.
Only a month after the Virginia Cider Trail launched, more than 600 people have signed up. Over 200 cidery check-ins have taken place at the 33 locations which are a part of the trail currently.
As apple picking season begins, the number of people who have already completed the 10 check-ins is expected to grow and more cideries join the Virginia Cider Trail.
For more information, visit the Virginia Cider Trail website here.
